Drink Milk Grow Strong:
In this Facebook Application we designed a health conscious game where the participants had to cut a certain moving milk pack and after cutting they have to feed that milk to a child. The more they fed the more the child grew-up and become strong. The score will be decide at a certain time how many packet a participant can cut and feed to the child in a certain time and after finishing the game how many friends he or she invite to play the game.
The brand get more and more identity after running this awesome Facebook application by Pran UHT. In this campaign the social awareness as well as the brand identity and brand positioning had done. There were announced prices for every weekly winner and also grand price for the monthly winner.