If you are running a successful business or just opening a startup, you already know that you need a website for your online presence. Just like any other of your marketing material or office appearances a website development for your business is essential. And your website needs to be unique, exceptional, and more professional looking than your competitors for more credibility,
Now the question is there is basically two ways you can build your website. One is a custom build website that is uniquely designed and developed for your business only and the other is Pre- Themed/ template base website. As a business owner you want the best of you and you might be confused which way to choose. Here in this article we try to clarify the pros and cons of both custom build website and template based website development.
Custom Build Website
Some core benefits of custom build website:
With a custom web design it is created just for your business. Your website will be different from everyone.
By hiring the right web designer, it will be constructed so it is search engine friendly.
How the background coding of your website is done will influence your success in the search engines.
The website will be more adaptable to your company’s needs
But here are some question to be answered:
Are you planning to maintain the website yourself? You may not be a tech-savvy person or you just may not have enough time and resource to maintain your site then there will be additional cost and time factor for maintaining your website. And in that case then you have to request a content management system be incorporated into the web design.
Are you permitted to use the graphics created for the website for other purposes?
The website you are about to build have to reflect your brand image. If you already have a brand identity than your website should be the same color, image, logo like letterhead, brochure and other features and that will take lot of time and real hard work means costing will go up, but then you will have everything match.
Designing the website from scratch?
It certainly is possible to design and build a website in 20 hours, but not with any real attention to detail. No complex features such as social networking integration or eye-catching image galleries. And to make things worse, most web designers offering custom designs for this price build old-fashioned static sites that are not future proof and hard to maintain.
Theme Base Template
Website Templates are the best choice when, you need to speed up the website building process and want to save your time and efforts. A pre-themed website is required for a personal and small business startups, whose budgets may be small for spending too much money on online presence. website without diversified functionality.
Here are some of the major benefits of using pre-build theme or website template:
Very low budgets where you need to get up and running as soon as possible.
Shorter development time. Compare to custom build website.
Using website templates do have some downsides:
You might not find exactly match what you are looking for you.
If it’s a really appealing template there will be lot of people around the world who will use the same templates.
You will be limited on the customization of the website template.
Without web page coding skills, you have to either spend the time and money to learn how to code a web page or hire someone to help you.
Which Do You Choose?
How do you know which one is right for you? Here’s a quick litmus test for when to use custom or template design for your corporate website.
Template: If you’re on a small budget and need a quick turn around, a template design might be your best option. Some businesses don’t have complex strategic goals, and just need a website that acts like a virtual brochure. If custom design isn’t a priority, go for a template.
Custom: If you have complex business needs and you’re looking for marketing strategy to wrap up the website, you should invest in a robust custom designed website. Also, if you have a very complicated content structure that needs serious organization, definitely go for custom design.
http://blog.spinweb.net/template-vs.-custom-web-design-whats-the-difference#ixzz3oA1AKHIK
http://www.webpagemistakes.ca/custom-web-design-website-templates/