Just don’t build a website. Maintain it….
The Main Reasons of Maintain Your Website:
Every day If you add new materials to your site that makes your visitors and the potential visitors engaged with your site. Every search engine love to see that you are constantly working hard to keep your website up to date. Every websites must continually develop and be sophisticated to meet the increasing needs of your audience as well as reflect the progressing technologies and new browser versions. This also permits you to wobble projects throughout the year and mark them off as you go for the website instead of feeling like you have to do everything at one point.
The success of your website is largely dependent on search engine ranking and how people are finding your site, so you should make sure that you have an effective digital marketing strategy. You should also have analytics on your website so you can check your visitor behavior.
Your website is like your car if it’s even a Toyota but it needs maintenance, oil change, fine tuning. So there should be a continuous technical supervision team or person who can solve the instant technical problems and keep your site ongoing smoothly.
What will you gain by maintaining your website regularly?
• Business who update site frequently get more traffic
• Search Engine Optimization required regular websites update.
• Websites that are updated are looked at by search engines as good websites and therefore your website will appear higher in ranking.
• You are getting your visitors reasons to come back and also to refer you moving forward because your content is changing.
• You change and maintain your website suggest that you are customer-centric and you want to put a better experience on your website.
• Credibility and Trust on websites is based off frequent updates.
• Statistic show that websites that are up to date had a better revisit because the information was reviewed and adjustments were made on the site to reflect a business’ goal.
Now you may ask what do you mean by website maintenance? And how I am going to be sure that my website is maintained regularly? Tips for Maintaining Your Website Smartly.
Here you can find a basic to do list for maintaining your website regularly:
• Pages should be fresh and up to date.
• Contact information should be current
• News items and press releases should be current
• Text should be reviewed for editing
• Shopping cart – Products should be reviewed for current pricing
• Shopping cart – Remove old products, add specials
• Business information, staff changes and other company news should be updated
• Articles and announcements should be updated
• Newsletter and email addresses should be reviewed regularly
• All images should be tagged and relevant
Now you know the list is quite a list! Now if you do not have a dedicated ,expert IT team or professional then it is easier to hire a third party who are expert in the subject matter to handle your website maintenance. Once you hired an expert you are definitely not done maintaining regular communication with this company is very important if you want the website to accurately represent your business. Finally the most important step is whether someone else maintain your site or you do it, is to make website maintenance a regular part of your marketing to do list. Roopokar Digital Agency is creating and maintaining hundreds of websites. We are in this industry since 2009. As a website maintenance company in Bangladesh we are the best choice for you. If you are our local client we can reach you by one phone call any problem can be solve within the shortest period of time and we are affordable as well. Please do contact 01715374237 for any website maintenance concern.
http://www.fluidd.co.uk/news-tips/the-importance-of-website-maintenance
http://loremlipstick.com/2014/12/24/why-website-maintenance-is-so-important/