Digital marketing concept can be explained as a real time marketing campaign that is target specific, measurable and have the opportunity to grab maximum return on investment. The main difference between digital marketing and conventional marketing approaches are, in traditional marketing approaches the exact targeting of potential customer base is a hard job to attain.…
A new study by Forbes Insights, in association with Wipro Limited, confirms that if companies are not taking advantage of digital technologies to improve marketing efforts, they are falling behind their competitors. According to the study, 65% of executives say their companies need to do more to harness digital technology to improve marketing effectiveness. In…
If you are thinking about to building your own website, first thing in your mind comes how long it will be updated accordingly. Because we can thank to the current technology for its ever changing behavior. You do not put all of your effort such as finding and choosing unique design, creating content, coming up…
It is the most important for you as a brand manager that your brand symbolizes everything that you do and stand for as a business. Your desire is to put your business at a solid level and for that you should work hard for certain attributes such as your business name, the content, the tagline,…
The goal of this plan is to increase Brand Awareness and sales of your Business. The target market is potential customers in the Dhaka area or the whole country. This idea is using intelligent & intense online marketing to increase the number of motivated customers visiting the web site, build awareness of the products/services, create…
Promotional Video production for the purpose of Presentation of Company has become one of the famous forms of communicating benefits to a target audience. The last decade the marketing policies and action has radically changed into digital form rather than using the traditional methods. All businesses, small and large, are jumping on board to get…
Now a day almost everyone have websites, blogs or profile pages. Some people who does not have their own they want to create these attributes to their business or personal activities. Now the burning question is in your website do you really need content management system? The obvious answer is yes you need but what…
Colors always attract the visitors to your website. Choosing the exact color is pretty important in order to effectively communicate the message, in order to strengthen the idea of a unique entity and to create brand awareness. Methods of choosing color Colors matter to human eyes as well as human mind. The human state…
As technology grows into the mass population intertwining the life of a commoner with the commodities of contextual importance, the ways of increasing the reach to the mass through virtual media has boomed big time over the past few years. The importance of websites for reaching out is paramount for quite some time now, and…
